MAKES HARD WORK EASIER TO HANDLE
Mercedes-Benz - Shiftography
It’s a good job that the new Sprinter with six-speed gearbox adapts perfectly to the individual needs of its drivers. To show that it is on hand to make light work of hard tasks, we developed the first ever font to be generated from real gear change manoeuvres: Shiftography. You can get the font
You can get the font here: db.tt/iBdP57wT
Agency: Lukas Lindemann Rosinski GmbH
Creative Direction: Arno Lindemann, Bernhard Lukas
Art Direction: Christian Baur, Sön Becker
Copywriters: Jan Hoffmeister, Tim Esser
Account representative: Knut Simons
Creative Direction: Arno Lindemann, Bernhard Lukas
Art Direction: Christian Baur, Sön Becker
Copywriters: Jan Hoffmeister, Tim Esser
Account representative: Knut Simons
Production: Markenfilm Crossing GmbH
Postproduction (Film): Markenfilm Crossing GmbH
Producer: Martin Schön
Camera: Jakob Süss
Regie: Kai Klinke
Edit: Artur Boruch
VFX: Artur Boruch
Technichal installation: Adnen Abdallah
Postproduction (Film): Markenfilm Crossing GmbH
Producer: Martin Schön
Camera: Jakob Süss
Regie: Kai Klinke
Edit: Artur Boruch
VFX: Artur Boruch
Technichal installation: Adnen Abdallah
Photographer: Robert Grischek
Postproduction (Print): Appel Grafik
Postproduction (Print): Appel Grafik